Curriculum Vitae
Hadyan Putri Maheswari
A proactive and passionate banking student at Universitas Gadjah Mada with strong interests in digital marketing, finance, and product development. As an awardee of the Bank Indonesia Scholarship and an active member of Generasi Baru Indonesia UGM, I have honed my skills in content creation, event coordination, and social media marketing. With a focus on innovative solutions, I aim to contribute meaningfully to projects that combine creativity and analytical thinking.
Sedang berjalan
Universitas Gadjah Mada
S1 • Administrasi Bisnis • IPK 3.57
Juni 2025 - Sekarang
Social Economy Staff
Generasi Baru Indonesia • Organisasi
Generasi Baru Indonesia (Genbi) UGM is a community of Bank Indonesia scholarship recipients for UGM students.
• PIC of Gen-C untuk Negeri : QRIS Campaign in Teras Malioboro 2 Yogyakarta.
• Implementing marketing strategies, efficiency, product development, and financial management for UMKM, focusing on eco-friendly solutions and utilizing technology.
• Supporting the implementation of other work programs related to social action for humanity and the environment in collaboration with various parties.
Media
Februari 2025 - Juni 2025
General Banking Intern
PT Bank Tabungan Negara (Persero) Tbk • Magang
• Entered data of over 150 customers per month into BTN internal system and spreadsheets with
high accuracy.
• Assisted in customer onboarding processes, including account openings and digital banking
guidance (BTN Mobile & Merchant).
• Prepared monthly performance reports and supported administrative tasks related to Consumer
Funding transactions
Media
Maret 2024 - Juni 2024
Social Media Marketing
Batik Butimo • Magang
UMKM in the textile and creative industries located in Yogyakarta. They focus on the production of batik fabrics, clothing, and accessories, as well as the manufacturing of digital batik machines.
• Developed monthly social media content strategies, crafted copywriting, and designed product catalogs while also innovating new batik clothing products.
• Enhanced negotiation and public speaking skills through live streaming sessions on the TikTok app.
• Proficient in identifying and analyzing business financial reports and providing suitable credit recommendations for businesses.
Media
