Curriculum Vitae

Ananda Aulia Utami Putri
Media Social
Highly motivated and adaptable fresh graduate with a background in psychology. Experienced in participant coordination and project management, demonstrating strong organizational and problem-solving skills. Skilled in effective communication and administrative tasks, eager to apply these strengths in assisting customers with digital financial services, product education, and user engagement initiatives.
November 2024
Universitas Bina Nusantara
S1 • Psikologi • IPK 3.48
Mei 2025 - Oktober 2025
Pegadaian Digital Representative - Kanwil VIII Jakarta 1

PT Pegadaian • Magang
September 2023 - Februari 2024
Junior Researcher
Universitas Bina Nusantara • Magang
- Conducted literature reviews and designed over 5 surveys using LimeSurvey, which supported 2 major research projects and provided critical insights for decision-making.
- Recruited and managed a diverse pool of 150+ survey participants, ensuring high-quality data collection and enhancing research reliability.
- Analyzed and interpreted data from 150+ survey responses using JASP, producing actionable reports that contributed to the development of 3 key organizational strategies.
- Co-authored scientific articles, improving research visibility and contributing to the university’s academic publications.
Februari 2023 - Juni 2023
Psychologist Assistant
PT Betterday Sehat Indonesia • Magang
- Created and managed 10+ pieces of Instagram content, resulting in a notable increase in follower engagement and interaction.
- Assisted in the development of 3 major features for a mental health application, enhancing functionality and user satisfaction.
- Developed and implemented a scheduling system for Instagram posts, optimizing content delivery and ensuring adherence to a consistent posting routine.
- Coordinated with cross-functional teams on 5 project initiatives, demonstrating effective collaboration and project management skills.