Sedang berjalan

UPN VETERAN JAWA TIMUR

S1 • Manajemen • IPK 3.6

Januari 2025 - Maret 2025

PT Perkasa Corporindo • Full Time

-membuat konten paling tidak 20 konten dalam 1 bulan
-content planning untuk 1 bulan kedepan
-bekerjasama dengan vendor, client dan stakeholder untuk kebutuhan product campaign dan marketing

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Desember 2023 - Maret 2024

DSM Lab • Pekerja Lepas

Investigate marketing-operations alignment within massive Mixue’s francise-business strategy in Indonesia based
on Ice Cream and Food Beverages market analysis and literature reviews.
• Organize webinar career-talk from DSM, titled “DSMinar”, within 35 participants. (participants satisfaction 5/5)
• Brainstorm ‘Paper 101’ session with lecturer and member of DSM Lab to get to know more end-to-end process
about research paper and social network analysis.
• Won an award as Best Presenter at "The 5th Indonesian Scholars Scientific Summit (I3S) Conference 2023" and published in an
international journal by the International Conference held by the Indonesian Student Association in Taiwan. The articles tittle
"Unlocking the Viral Mixue Strategy : A Marketing and Supply Chain Approach in Indonesia"

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Agustus 2023 - Desember 2023

PT Pos Indonesia (Persero) • Magang

Developed and executed digital marketing campaigns to increase brand awareness and customer engagement.
• Managed social media platforms, analyzing metrics to optimize content performance and engagement.
• Collaborated with cross-functional teams to develop marketing strategies aligned with business objectives.
• Supported procurement activities including vendor sourcing, negotiation, and contract management.

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Januari 2023 - Februari 2024

PT. Paham Data Indonesia • Pekerja Lepas

• Increased Intelligo.id followers on Instagram by 200 within 6 months by writing compelling and captivating copies.
• Increased Intelligo.id followers on TikTok by 20 within 1 month by writing 10 content creator scripts
• Brainstorm with the Product Marketing, Project Manager, Digital Marketing, and Social Media Specialist
departments to write concept stories and big ideas for 15 product launches and events in 6 months.
• Create at least 50 social media posts and 3 SEO articles within 6 months.
• Contribute with UX writing on the Intelligo.id website.
• Develops content writing strategies on social media and websites with an increase of 50% in engagements.
• Research about copywriting trends was reported and also evaluated weekly progress.
• Supported Product Management departments to manage the Data Science class as moderator.
• Promoted as a Lead Copywriter and conducting 4 Intelligo.id student ambassador to develop copywriting projects.

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Juni 2023

Best Presenter

I3S Indonesia Student Summit Taiwan • 085/SF/PPI-Taiwan/VI/2023

International Conference Indonesia Student Summits Taiwan. Title “ Unlocking Viral Mixue Marketing Strategist”

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