Curriculum Vitae
setyani putri mandiri
Portfolio
Results driven Management student with expertise in digital marketing strategy and creative content development. Demonstrated success in advertising copywriting, social media management, and market analysis. Proven track record of effective communication and analytical problem-solving. Experienced in managing complex organizational projects with measurable outcomes. Committed to continuous professional growth and delivering innovative contributions across diverse industry segments.
Sedang berjalan
Universitas Negeri Yogyakarta
S1 • Marketing • IPK 3.73
April 2025 - Sekarang
KOL Specialist
Mindo Solutions • Part Time
Managed collaborations with 40+ KOLs/influencers on Instagram and TikTok for product promotion.
* Drove campaign reach up by 60% and achieved a 15% increase in conversion within 3 months.
* Analyzed KOL performance through metrics (engagement, reach, ROI) using a weekly data dashboard.
* Contributed to influencer marketing strategies that reached over 25,000 potential audiences.
Februari 2025 - Maret 2025
Marketing Staff Intern
Astra Motor • Magang
Increased showroom visits by 25% through targeted local marketing campaigns.
* Created and managed 15+ social media content pieces per week, boosting engagement by 30% within a month.
* Contributed to the planning and execution of 3 promotional events, reaching over 150potential customers.
* Conducted market research with 100+ respondents to support data-driven ma
Februari 2025 - Juni 2025
Fasilitator
PT Samala Serasi Unggul • Pekerja Lepas
Facilitated Prakerja training sessions for 150+ participants from various regions via online platforms.
* Improved training completion rate to 95% through interactive communication and real-time support.
* Acted as a liaison between trainers and participants across 10+ training batches each month
Januari 2025 - Februari 2025
Administration Staff Intern
Perum Perhutani • Magang
Improved administrative efficiency by 40% through a new document management system.
- Analyzed tourism revenue data from 6 tourist sites for monthly strategic reporting.
- Revived an inactive official social media account, achieving over 25% engagement growth within one month.
Januari 2025 - Maret 2025
Sosmed Specialist
Aksara Bimbel • Magang
Designed and managed 50+ educational content posts per month across Instagram and TikTok.
* Increased organic followers by 20% and boosted engagement rate by 35% through targeted content campaigns.
* Developed a content calendar to enhance consistency and brand voice across platforms.
Juni 2024 - Agustus 2024
HR Staff intern
BKPSDM • Magang
Supported HR mapping for 100+ employees to optimize workforce allocation.
* Developed personnel management strategies that enhanced placement efficiency by 15%.
* Participated in 3+ HR improvement projects, including employee data updates and performance evaluations.
Agustus 2024
Kampus Merdeka
Kampus merdeka • 2698/UN1/KM.UGM/Set.KM/PK.01.05/2024
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