Curriculum Vitae

Putri Khusnul Khotimah
Graduate of Mathematics at Airlangga University with experience in data management and analytics. Has a great interest and <br /> aspirations in the field of Marketing and Data Analysis. A person with effective communication skills, fast learning, attention to detail, and <br /> data analysis skills.
Januari 2025
Universitas Airlangga, Surabaya
S1 • Matematika • IPK 3.10
April 2025 - Agustus 2025
Business Development Intern
ScaleUpUKM • Magang
-Connected potential leads with the business development team, contributing to new client acquisition.
- Analyzed industry trends and SME market
conditions in Indonesia.
- Managed 20+ B2C and B2B inquiries, ensuring timely and quality responses.
- Promoted digital marketing services to enhance
brand visibility
Februari 2025 - April 2025
Business Development Intern
GAOTek Inc. • Magang
- Created strategic plans to support market expansion efforts.
- Conducted market research to identify potential clients and partnerships.
- Maintained engagement with 24 partners and clients, strengthening brand reputation.
Januari 2025 - Februari 2025
Data Analyst Intern
Chris Comp (Electronics Retail & E-Commerce) • Magang
- Performed market analysis to optimize promotional strategies.
- Developed dashboards in Looker Studio to monitor campaign performance.
- Delivered actionable insights to improve customer engagement.
Januari 2025 - Januari 2025
Data Evaluation Analyst
Carbon Addons • Project Base
- Collected and analyzed participant feedback to evaluate marketing campaigns.
- Identified key trends and insights to inform event strategies.
- Designed interactive reports for stakeholder presentations.
Media

Januari 2024 - Februari 2024
Marketing Assistant Intern
Perum Perhutani • Magang
- Supported branding and marketing strategy development.
- Conducted competitor analysis to refine positioning.
- Contributed to a 15% sales increase through optimized promotional efforts.
Media
Agustus 2025
Data Classification & Summarization Using IBM Granite
IBM SkillsBuild x Hacktiv8 • -
Completed a specialized program on applying IBM Granite, a generative AI model, for data classification and text summarization. Learned to leverage AI tools to process unstructured data, improve data-driven decision making, and build practical machine learning solutions.
Media
Januari 2025
Associate Data Analyst
BNSP • 620152120500003022025
The Associate Data Analyst certification demonstrates foundational skills in data analysis, including data manipulation using tools such as SQL, Excel, or Python, understanding statistical concepts, and creating data visualizations to support data-driven decision-making.
Media
Desember 2024
Program Studi Independen Bersertifikat - Data Science Academy
Data Academy • 24122024.CDA.MSIB.7.K053
Participated in the Kampus Merdeka program focused on data science, covering statistics, machine learning, and data visualization. Developed practical skills in Python and SQL through hands-on projects to solve real-world analytical problems.
Media
Januari 2024
Program Studi Independen Bersertifikat - Learn Data Analytics
PT Revolusi Cita Edukasi (RevoU Tech Academy) • -
Completed an intensive program covering the fundamentals of data analytics, including data collection, cleaning, and visualization. Gained hands-on experience with tools such as Google Sheets, SQL, and Python to analyze datasets and generate actionable business insights.