Curriculum Vitae

Muhammad Kafi Arifin
Third year student majoring in Digital Business at Universitas Padjadjaran. I have interest in Business and Financial Analytics, and the application of technology in digital transformation. I am passionate for business strategy and analytics-driven decision-making, as I believe these are key drivers of sustainable growth in the digital era. I am a highly dedicated person who loves to learn new things, has good adaptability, demonstrates good communication skills including presentation of ideas, also analytical, critical, and lateral thinking.
Sedang berjalan
Universitas Padjadjaran
S1 • Bisnis Digital • IPK 3.63
Mei 2025 - Sekarang
Retail Banking 360 Intelligence
CIMB Niaga • Magang
Conduct in-depth analysis of competitors' banking products especially for Investment, Foreign Currency and Funding products.
Formulate strategies based on the findings of competitor analysis as well as provide feedback related to existing CIMB products.
Develop a clear and compelling presentation deck that effectively conveys the findings of the analysis.
Februari 2025 - April 2025
Retail Sales Intern
PT Pertamina Patra Niaga • Magang
Analyzing internal performance metrics and market trends to formulate effective sales strategies that drive revenue growth.
Execute marketing campaign activities for Bright Gas, ensuring alignment with strategic objectives and agreements with partners.
Collect data from 500+ potential customers for CRM and marketing activities and ensure the data collected can be processed.
Januari 2023 - Januari 2024
Creative Economy Assistant Manager
Himpunanan Mahasiswa Bisnis Digital Unpad • Organisasi
- Assisted in planning and executing activities to develop HIMAGI's financial resources.
- Supported annual fundraising efforts of IDR 7–10 million.
- Managed procurement and non-profit initiatives
Media
Januari 2022 - Januari 2023
Business Partnership Intern
Financial Market Community FEB Unpad • Organisasi
- Support the development and maintenance of strategic collaborations with business partners.
- Contribute to the implementation of partnership division programs, including talk shows and skill building initiatives.
- Assist in managing administration and documentation related to partnership activities.
Desember 2024
SQL - MySQL for Data Analytics and Business Intelligence
Udemy • UC-3264f891-8952-4ffd-b66b-383bd6ba0778
I have completed an intensive SQL course covering database creation, analysis and data visualization using MySQL. I understand SQL practices, advanced features, and am able to manage datasets, create data visualizations, and complete business analysis efficiently.
Media

Desember 2024
The Complete Financial Analyst Course
Udemy • UC-a7f2c161-4766-408d-8337-3d0506c31144
I have completed financial analysis courses covering data management with Excel, financial statement generation, ratio analysis, and project feasibility assessment using NPV. I have also mastered the creation of professional presentations with PowerPoint, enabling me to analyze businesses and present data effectively.
Media

April 2024
UI-UX Research and Design
My Skill • MS-19/4/2024-a49S2BXWHPV20MHRg7t4
I have completed UI/UX courses covering user research, persona creation, wireframes, high-fidelity prototyping, and usability testing. I also mastered Figma, system design, and UX writing techniques, preparing me for a career as a professional product designer.
Media

Desember 2022
Launch Your Online Business
Coursera • https://coursera.org/verify/2TZVKWDXR9DN
I have completed courses that cover business strategy, from understanding business models, to creating a brand identity, to crafting a Unique Value Proposition. I also learned website building, including copywriting, photography, and video, and have pre-launch and maintenance guidelines. In addition, I mastered the basics of marketing, PR, and creating pitch decks to attract partners or investors.
Media
