Curriculum Vitae

Elda Aztiannisa
As a marketing enthusiast with a strong foundation in communication, creativity, and consumer insight, I bring real results to the table. With experience in digital marketing, campaign strategy, event activation, and performance analysis, I've contributed to user growth, optimized communication channels, and crafted compelling brand messages. From running nationwide campaigns to launching engagement-driven content, I love turning ideas into impactful outcomes. Let’s build marketing that works—and wins
Oktober 2024
Institut Pertanian Bogor
S1 • Ilmu Gizi • IPK 3.79
Januari 2025 - Mei 2025
Public Communication Intern
Kemendikbudristek • Magang
- Streamlined SIPLah transaction records; improved data accuracy by 30%.
- Co-created public-facing content to enhance BOS fund transparency, reaching 10K+ views.
- Assisted 50+ school and vendor communications to ensure policy compliance
Januari 2025 - Sekarang
Commercial Apprentice
Philip Morris International • Magang
- Conducted competitive analysis, helping identify >5 new sales opportunities in B2C channels.
- Delivered campaign performance reports, contributing to a +17% increase in engagement rate.
- Supported digital activation strategies across departments, improving execution speed by 22%.
- Created data-backed presentations for commercial planning used in regional team reviews.
Juli 2024 - Desember 2024
Marketing Communication Intern
Telkom Indonesia • Magang
- Developed and executed content planning for digital marketing initiatives.
- Created engaging copywriting for social media, websites, and promotional materials.
- Managed social media accounts, including content creation, scheduling, and engagement.
- Assisted in public relations activities, including media monitoring and press release drafting.
- Conducted market research and analyzed audience insights to optimize communication strategies.
- Collaborated with teams to develop digital campaigns and promotional activities.
- Monitored and evaluated campaign performance, providing insights for improvement
Desember 2023 - Juni 2024
Marketing Event Intern
PT. Arunika Nawa Gembira • Magang
- Managing various administrative activities such as preparing budget details, making presentations, and creating proposals for event
purposes
- Collaborating with each division and working with vendors
- Collaborating with the team to develop ideas, content, and plans for each program and event with a strategic approach
Februari 2023 - Juni 2023
Marketing and Sales Assistant Intern
PT. Pegadaian (Persero) • Magang
- Successfully became "The Best Trainee" in Marketing and Sales Assistant category.
- Conduct deep-dive data analysis, campaign performance reporting, and research customer segments to reach out more customers.
- Help develop the company's business strategy for business growth
- Successfully created a marketing project "Magenta Fair"