Curriculum Vitae
Dita Pitaloka Pratiwi
Portfolio
A passionate, proactive, and detail-oriented Public Relations student with hands-on experience in strategic communication & campaign management, social media management, PR writing, event planning, CSR, media monitoring, corporate communication, and marketing communication. Highly motivated and eager to explore new opportunities, she brings strong interpersonal skills and a growth mindset. Dita is especially enthusiastic about developing her career in public relations, marketing communication, corporate communication, corporate social responsibility, campaign management, and content writing.
Sedang berjalan
UNIVERSITAS PADJAJARAN
S1 • Hubungan Masyarakat • IPK 3.74
Januari 2025 - Januari 2025
Public Relations Consultant
Yumaka Brand & Communication • Magang
- Conducted media monitoring to identify and analyze news articles that relevant to clients, events, or targeted topics.
- Compiled and developed Briefing Docs, analytical reports, and strategic recommendations.
- Created comprehensive monthly reports summarizing media coverage and key insights.
- Coordinated with media representatives during events, including managing invitations, ensuring smooth media interaction, and gathering post-event feedback and questions.
Oktober 2024 - Desember 2024
Corporate Communication
PT Pindad • Magang
- Conducted social media monitoring and analyzed over 1,500 news articles, posts, and public discussions related to events or targeted topics on YouTube and Instagram within a two-month period
- Developed and published a series of articles for PT Pindad's official website, with a total of five articles successfully released during the internship period
Agustus 2023 - Januari 2024
Digital Performance and IT Partnership
PT Bio Farma (Persero) • Magang
- Successfully contributed to the development of 8 solution-focused projects addressing challenges within the Biofarma Group, leveraging
the LDJ method to optimize digital applications.
- Designed and delivered over 25 impactful presentation decks, ensuring visual consistency and effective communication of key messages.
Februari 2022 - Januari 2023
Staff of Research and Data Department
BEM Fikom Unpad • Organisasi
- Responsible for conducting research and evaluation for the Human Resource Management (MSDM) Department, including data analysis and interpretation
- Transformed collected data into clear visualizations and presented key findings to support departmental decision-making.
September 2024
2nd Winner of Communication Avenue 2024: CSR Competition
Universitas Pelita Harapan • -
November 2023
1st Winner of Communication Festival 2023: Integrated Marketing Campaign Competition
Universitas Al-azhar Indonesia • -
In this competition with the theme 'Build the Creativeness, Build the Awareness', the Ministry of Tourism and Creative Economy assigned us to create an integrated marketing campaign program targeting millennial and Gen Z audiences. The program aims to attract more domestic tourists to West Sumatra while identifying the underlying problems that hinder domestic tourist visits to the area. The program design we compiled was presented as a creative deck proposal during the final round on November 28, 2023.