Curriculum Vitae

Annisa Amalia Syarifah
Communication Management majoring in Public Relations with a current GPA of 3.92/4.00. Passionate about strategic communication and brand engagement, with a strong interest in business development, direct sales, and social media marketing. Bringing nearly 5 years of hands-on experience in client-facing roles and direct selling, have developed a solid foundation in persuasive communication, relationship building, and market outreach. Known for my attention to detail, excel in both independent tasks and collaborative projects, consistently contributing to clear messaging and impactful results.
Sedang berjalan
INSTITUT ILMU SOSIAL DAN MANAJEMEN STIAMI
S1 • Communication • IPK 3.92
Januari 2025 - Mei 2025
Retail Business
Detikcom • Pekerja Lepas
• Represented detikcom in executing B2B sales initiatives targeting universities, student organizations, corporate clients, and various institutions, fostering long-term strategic relationships.
• Promoted educational and advertising solutions by aligning detikcom's brand values with client objectives to enhance visibility and engagement.
• Actively prospected and engaged potential partners through a consultative approach, increasing product awareness and adoption in key target markets.
• Led independent client meetings and tailored sales presentations, strengthening client trust and demonstrating a strong understanding of their needs.
• Managed the full cycle of partnership development, from initial contact to contract negotiation and execution.
Media
September 2024 - Januari 2025
Product Marketing and Partnership
Detikcom • Magang
• Internship Program MSIB Batch 7 at detikcom
• Focusing on strategic partnership development and stakeholder engagement.
• Actively contributed to public relations efforts by identifying and initiating connections with potential partners aligned with detikcom’s brand values and business objectives.
• Conducted comprehensive market research to map potential collaborators, crafted tailored outreach strategies, and maintained effective communication to build rapport and trust.
• Played a key role in negotiating and closing partnership deals, demonstrating strong interpersonal and persuasive communication skills.
• Successfully secured multiple strategic partnerships for detikcom’s products, with leads acquired and nurtured through independent initiatives and a relationship-driven approach.
Media
Februari 2023 - Juli 2024
Usher Event
CoolPlus Indonesia • Pekerja Lepas
• Collaborated closely with the permanent marketing team to represent and promote our products at high-profile international events, enhancing brand visibility and attracting a global customer base.
• Played a pivotal role in crafting and executing engaging promotional strategies, while actively interacting with event attendees to effectively communicate key product features and benefits.
• Successfully converted numerous prospects into on-the-spot buyers, making a measurable impact on event-driven sales performance and contributing to the overall success of our international marketing initiatives.
Januari 2022 - Januari 2025
Chief Financial Officer
Othello • Pekerja Lepas
• Directed the reinvestment of business profits into diversified assets and long-term investments, showcasing a forward-thinking approach to sustainable financial growth and income stability.
• Colaborated to build strong expertise in social media marketing by managing a small business project for a friend, focusing on strategic branding and audience engagement.
• Successfully built a compelling and impactful brand presence through targeted content strategies and consistent online engagement, driving significant business traction.
• Grew TikTok account (@othellolagideh) to over 9,000 followers, consistently attracting more than 200 live viewers.
• Expanded Instagram presence (@0.othello) to over 1,336 engaged followers through curated content and brand storytelling.
• Managed budgeting, expense tracking, and profit allocation to ensure optimal capital use, laying the foundation for long-term financial health and operational sustainability.
Januari 2020 - Januari 2020
Office Administrator
PT Biro Klasifikasi Indonesia (Persero) • Magang
• Professional work internship at BKI Academy
• Managing various administrative tasks
• Organizing and maintaining departmental documents, overseeing inventory to ensure efficient operations, drafting official letters, and providing comprehensive support to department staff by utilizing Microsoft Office tools
Januari 2024
Setifikat MSIB 7 Detikcom
Kemendikbudristek • 0000