Curriculum Vitae
Alfira Hanum Farisa
A Cumlaude Business Management graduate passionate about digital marketing, talent development, and organizational growth. Skilled in marketing strategy and team performance, I bring innovative solutions to drive impact and success.
September 2024
Institut Teknologi Sepuluh Nopember
S1 • Manajemen • IPK 3.55
Januari 2023 - Januari 2023
Marketing Plan and Analytics Intern
PT Dayamitra Telekomunikasi Indonesia Tbk • Magang
• Conducted advanced data processing and quantitative analysis using Quantitative Strategic Planning Matrix
• Analyzed company performance, obtaining a total external factor score of 7.00
• Developed an action priority matrix to identify and prioritize top 3 strategic initiatives
• Processed and analyzed company tenancy ratio data to support strategic decision-making
Media
Januari 2023 - Januari 2023
Digital Marketing Specialist Intern
PT Adma Digital Solusi • Magang
• Managing Social Media Content: Responsible for planning, developing, and creating content through social media platforms for several brands of the company.
• Fundamental Copywriting for Landing Pages: Conducting copywriting for AllLinker’s landing page and applying fundamental copywriting techniques for websites and social media, including captions for TikTok and Instagram.
• Applying Digital Ads: Utilized Meta Ads to provide access to a vast advertising network.
• Email Marketing: Using Mailketing tools to personalize messages and segment customers quickly and efficiently.
Media
Desember 2023
Junior Digital Entrepreneurship Specialist
Kominfo • TSA/2022/3483/1533483103100-117
Junior Digital Entrepreneurship Specialist dalam Program Talent Scouting Academy - Digital Talent Scholarship 2022 adalah pelatihan yang berfokus pada pengembangan keterampilan digital dan kewirausahaan. Peserta dilatih untuk merancang strategi bisnis berbasis digital, memahami pasar online, dan memanfaatkan teknologi untuk meningkatkan inovasi serta efisiensi dalam menjalankan bisnis. Program ini mencakup pelatihan tentang pemasaran digital, manajemen e-commerce, dan pengembangan ide bisnis kreatif yang selaras dengan kebutuhan pasar digital saat ini.
Media
Agustus 2024
Cumlaude
KEMENTERIAN PENDIDIKAN, KEBUDAYAAN, RISET, DAN TEKNOLOGI - INSTITUT TEKNOLOGI SEPULUH NOPEMBER • 16/38/11S-130/F-DKBD/S1/2024
Certificate of Achievement awarded for graduating Cumlaude on time, achieving a perfect GPA of 4.00 for two consecutive semesters, maintaining an overall GPA above 3.5, and demonstrating outstanding academic performance.