Curriculum Vitae
Gracetiar Basarriana Nainggolan
A highly motivated fresh graduate in Public Relations, eager to continuously learn and develop professionally. Demonstrates strong competence in marketing communication, public relations, and entrepreneurship through active involvement in multiple organizations. Known for being responsible, adaptable, and an effective problem solver, always striving to deliver excellence and maximize impact in every project.
Januari 2024
Universitas Padjadjaran
S1 • Ilmu Komunikasi • IPK 3.8
Agustus 2023 - Desember 2023
Leader of Communication and Campaign Management Intern
PT Telekomunikasi Indonesia (Persero) Tbk • Magang
Telkom Corporate University Center is a functional unit of PT Telkom Indonesia focusing on the people development program. In Telkom CorpU there is a unit called Telkom VirALS (VIRtual Advance Learning Studio) where I work.
- Led a Social Media Team of 6 interns at Telkom VirALS, handling the entire content creation process—from idea conceptualization and production to content review, publishing on Instagram @TelkomVirALS, and performance evaluation through social media reports.
- Build the Social Media Planning for Instagram @TelkomVirALS through 4 main pillars, namely Promotion, Entertaining, Trust, and Educational Content.
- Successfully achieved a 20% monthly increase in Instagram followers, along with significant growth in account reach and engagement, through engaging and collaborative content.
Media
Juli 2023 - September 2023
Project Officer AoCH 2023 & Content Creator
Dinas Komunikasi dan Informatika Provinsi Jawa Barat • Magang
Jabar Saber Hoaks (Diskominfo Jabar) is a work unit under the Regional Government of West Java Province that has the function of verifving information or rumors whose facts are unclear which are circulating in the community with content in social media.
- Successfully served as a Project Officer for the special event "AoCH (Agent of Change Hoax) 2023", which involved collaboration with 7 top universities in West Java through a Forum Discussion Group (FGD).
- Led and worked closely with a team of 26 interns, coordinating tasks, overseeing their contributions, and ensuring the smooth execution of the event.
- Created 5-10 pieces of weekly content, focusing on educational and entertaining pillars, to educate the public on the importance of verifying hoax information.
Media
Agustus 2022 - Desember 2022
CMO of Gemitra & Hipster Group
Wirausaha Merdeka (CoRE-ITB) • Project Base
Wirausaha Merdeka (WMK) is part of Merdeka Belajar-Kampus Merdeka (MBKM). At ITB, the WMK program is called CoRE-ITB by LPiK ITB which is a learning activity that links innovation and entrepreneurship theory with the practices provided, such as Problem-Based Learning Education, Business Idea Generation, Entrepreneurship Development Program, and Startup Business Incubation.
- Co-founded Gemitra, a start-up focused on providing one-stop travel and culture information, alongside 4 business partners. As Chief Marketing Officer (CMO), I developed and executed a marketing and partnership strategy to expand the business model.
- Successfully established a collaboration with Dinas Pariwisata dan Kebudayaan Kabupaten Bandung Barat and 36+ Pokdarwis (Kelompok Sadar Wisata) in Bandung Barat to enhance Gemitra's business model.
- Gained hand-on experience in entrepreneurship, design thinking, and prototype development to drive business growth.
Media
November 2021 - Juni 2022
Head of Sponsorship and Partnership Division
Epicentrum Fikom Unpad 2022 • Organisasi
Epicentrum is the largest annual international-scale communication festival in Indonesia held by the Faculty of Communication Science, Universitas Padjadjaran. In 2022, Epicentrum raised the theme about climate change "Earthmergency Call'.
- Led the marketing division in approaching 50+ sponsors and 35+ partners each month, successfully negotiating and establishing partnerships with potential companies.
- Successfully gained 7 key sponsors within 6 months, namely PLN, Petrokimia Gresik, Somethinc, PT Teguh Murni Perdana, Ajaib, By.U, and Waroeng SS.
- Forged exclusive partnerships with prominent speakers for the Epicentrum Talkshow who are representative of Kementerian Lingkungan Hidup dan Kelautan, ASEAN Centre for Energy, CNN Indonesia.