Curriculum Vitae

Tiara Putri Ostia
A motivated individual with a strong enthusiasm for learning and gaining experience in public relations, social media, and marketing. I am eager to apply my skills and contribute to these fields, and I am excited about opportunities that allow me to grow professionally while making a meaningful impact
Sedang berjalan
Universitas Indonesia
S1 • Ilmu Komunikasi • IPK 3.84
Februari 2025 - Juli 2025
DCI-HCIR0201 Creative Content

PT Telekomunikasi Indonesia (Persero) Tbk • Magang
Juni 2024 - Desember 2024
Marketing - Brand Building Intern
PT Paragon Technology and Innovation • Magang
● Involve and execute the WardahXArtjog 2024, Wardah YogyaXBeauty, WardahXMuffest 2024
by developing the theme, talking points, POP materials, and ToR documents.
● Involved in the “New Cushion Colorfit Revamp” by refining and ensuring brand positioning, messaging, and the representation aligned with company goals.
● Responsible for the planning, execution, and evaluation of marketing campaigns aimed at
strengthening the brand's presence and reputation.
● Conduct research on market trends, consumer behavior, and competitor analysis to inform
brand strategies.
● Oversaw aspects of offline marketing, ensuring consistent brand messaging through in-store
POSM and optimal product visibility with prominent product display.
Mei 2024 - September 2024
Research Assistant for Perception Audit
BTPN Bank • Magang
● Conducted research to develop a communication strategy, strengthen reputation, and manage
issues, risks, and stakeholder relations.
● Collected data using quantitative and qualitative approaches, such as surveys, FGD, and
interviews.
● Involved in the process of data analysis and the development of communication strategy
recommendations.
Juni 2023 - September 2023
Social Media Officer Intern
Pantarei Communications • Magang
● Developed editorial plan & content copy for social media accounts for the Client,
including Instagram and TikTok.
● Analyzing social media metrics and performance data to track the effectiveness of
campaigns and provide insights for improvement.
● Assigned to create a brief of video-based contents and daily interactive Instagram story
based on a weekly campaign.
● Checking KOL that match with the client's persona.