Curriculum Vitae
Salma Inas
Portfolio
Young professional MBA, who always expands experiences and knowledge. A well-rounded person who has an interest in the Business and Strategy Marketing field, such as Consumer Behavior, Branding & Marketing Communication, and Product Development.
Oktober 2023
Institut Teknologi Bandung
S2 • Administrasi • IPK 3.66
September 2021
Universitas Telkom
S1 • Manajemen Bisnis Telekomunikasi Informatika • IPK 3.32
Juli 2024 - Desember 2024
Staf Administrasi
Perum Lembaga Penyelenggara Pelayanan Navigasi Penerbangan Indonesia • Magang
Juli 2023 - Juli 2023
UX Researcher Intern
Telkom Digital Amoeba • Magang
- Learn UX concepts, UI/UX principles, and Design Thinking.
- Acquire UX research skills (qualitative and quantitative methods).
- Analyze research data to identify user insights and preferences.
- Apply knowledge to real projects and case studies.
- Engage in weekly assessments to test understanding and application.
Januari 2023 - Juni 2023
Marketing
PT Telekomunikasi Indonesia (Persero) Tbk • Magang
Januari 2023 - Juni 2023
Marketing Intern
Indigo by Telkom Indonesia • Magang
- Manage the process of translating business objectives from various business lines at Telkom.
- Manage the creation of marketing & creative materials.
- Communicating the product through a campaign.
- Develop marketing communication strategies for product launches, thematic promotions, and partnerships.
- Make a report or analysis related to the marketing strategy for the next step.
- Build communication with consumers through digital channels, create concepts and distribute marketing content on social media.
- Internship Report: "Mobile Gaming in Philippines Market: Understanding Consumer Behavior and Developing Marketing Strategy (A Study on Hybrid Clash Game User)".
Januari 2023 - Maret 2023
Business Coach
The Greater Hub • Full Time
- Provide intensive business consultation to micro and small business owners.
- Assist in mapping and solving business problems through tailored frameworks.
- Offer coaching and mentoring to enhance leadership and decision-making skills.
- Develop strategies for product development, branding, and marketing management.
- Utilize analytical skills to identify opportunities for business growth.
- Track and measure results to optimize business performance.
- Understand consumer behavior to optimize products/services for target audiences.
Oktober 2020 - November 2020
Marketing & Business Intelligence Intern
PT Telekomunikasi Indonesia International • Magang
- Create informative articles for the AM Development Program.
- Compile Account Management Onboarding Program.
- Provide data analysis for marketing decisions.
- Conduct market research and competitor analysis.
- Stay updated on marketing and business intelligence trends.
- Internship Report: "Global Account Management Onboarding Program in PT. Telekomunikasi Indonesia International".