Curriculum Vitae
Rangga Arch' Deissa Murti
Portfolio
As a final semester student majoring in communication science with a focus on marketing communication, I have proven success in digital strategy, social media growth, and project leadership across both commercial and organizational campaigns. My experience includes digital marketing, content planning, and event strategy. I have successfully led teams, achieved sales targets, and increased online engagement. With a strong foundation in marketing communication and a creative, results-driven mindset, I am confident in my ability to contribute meaningfully to your company’s marketing goals.
Sedang berjalan
LSPR Communication & Business Institute
S1 • Ilmu Komunikasi • IPK 3.55
September 2024 - Maret 2025
Internship Bidang Strategi Pemasaran dan Penjualan
PT Perkebunan Nusantara III (Persero) • Magang
Juli 2024 - Juli 2024
Director
SMA Garuda Cendekia • Project Base
✅Generated a public relations video campaign titled "Misteri Di Balik Gerbang Ilmu" for SMA Garuda Cendekia
✅Develop and manage the overall video campaign strategy in alignment with marketing objectives.
✅Define campaign goals, target audience, key messages, and distribution channels.
✅Create a detailed project plan, including timelines, milestones, and deliverables.
✅Conceptualize and script video content that aligns with campaign goals and resonates with the target audience.
✅Oversee video production, including storyboarding, filming, and editing.
✅Collaborate with creative teams, including graphic designers, scriptwriters, and video editors, to produce high-quality content.
✅ Launched the campaign at the start of the new student admission season, resulting in 4,426 views, 216 likes, and 16 shares, driving substantial engagement on the school's social media platforms
Mei 2024 - Agustus 2024
Leader of Event Program Team
Setengah Porsi • Project Base
✅Responsible for planning, organizing, and implementing event programs.
✅Contributed to setting the venue layout, designing concepts, selecting themes, determining necessary equipment, and establishing key messages for the event.
✅Contributed in inviting cooperation with tenants and managed to get 13 tenants from the target of 16 tenants to cooperate in the event.
✅Create a campaign strategy with the aim of informing the message of the campaign that has been set.
✅Be in charge of all tenants participating in the bazaar that will be held.
September 2021 - Januari 2022
Business Owner
DSMN JKT • Project Base
✅Developed marketing strategies and planned content for Instagram.
✅Managed customer relations and served as communication bridge with buyers.
✅Designed shirt concepts aligned with brand identity using Adobe Photoshop.
✅Created Business Model Canvas to support strategy and growth planning.
✅Conducted market analysis to identify trends and target audience needs.
✅Achieved 83pcs sales from 100pcs target (1st pre-order).
✅Achieved 112pcs sales from 150pcs target (2nd pre-order).
April 2021 - Desember 2021
Business Owner
Fastpaconsign • Project Base
✅Developed Instagram-based marketing strategies and managed content planning.
✅Acted as liaison between sellers and product owners via WhatsApp & Instagram DM.
✅Created Business Model Canvas to support business growth and long-term strategy.
✅Sold 6+ product types with net organizational income of Rp600K/month and 60% profit margin.
✅Gained 700+ organic followers over a 9-month period.
Januari 2019 - Januari 2025
Leader Team
L.S.D • Project Base
✅ Led the event team and negotiate with Lobbyn Sky Avenue regarding business deals.
✅Designing concepts and ideas for the event to be held.
✅Develop marketing strategies through Instagram social media and contribute in creating content and posting schedules.
✅Successfully gained more than 400+ organic followers for 3 months.
✅Successfully obtained a profit of Rp 8,000,000 - Rp 12,000,000 for the organization during one day of the event.
✅Achieved the target of fully reserving all tables at the venue.
Januari 2025
MAGENTA (Magang Generasi Bertalenta)
BUMN • -
✅Internship in Marketing and Sales Strategy from September 15, 2024 to March 15, 2025 with the result of A (Highly Satisfactory)
Media
Agustus 2024
Fundamentals of digital marketing
Google Digital Academy (Skillshop) • 318747144
✅Which included 27 in-depth modules crafted by Google’s expert trainers.
✅Final assessment score of 38/40 on the assessment.
Januari 2024
Aptis
British Council • 0113336
✅Final Scale Score 136/200
✅Overall CEFR Skill Profile B2 (Upper-Intermediate)