Curriculum Vitae

Putri Ivana Yasmine
Media Social
I hold a double degree in Business Management from Universitas Indonesia and the University of Groningen, with experience across marketing, PR, and client relations. Skilled in social media strategy, data analysis, and consumer insights.
Januari 2024
Universitas Indonesia
S1 • Manajemen • IPK 3.57
Januari 2024
Rijksuniversiteit Groningen
S1 • Bisnis dan Bisnis Internasional • IPK 7.9
Januari 2025 - Juni 2025
Internship_Department Manajemen Risiko Non Operasional_Kantor Pusat_Batch 1 Tahun 2025

PT Pelabuhan Indonesia (Persero) • Magang
Mei 2024 - September 2024
Fashion Stylist & Sales Intern
Sonderlab • Magang
During my internship at Sonderlab, I directed and styled various photoshoots for consignment brands, enhancing social media engagement through visually captivating content. I collaborated closely with clients and key opinion leaders (KOLs) to boost purchase conversions and analyzed trends to support increased pre-orders for seasonal collections.
Media

Januari 2024 - Januari 2024
Public Relations Intern
Edelman • Magang
During my internship at Edelman Indonesia, I developed strategic communication campaigns for major brands across tech, consumer goods, and lifestyle sectors. I built partnerships with media contacts and influencers to support high-profile product launches and enhance brand visibility through targeted social media and press coverage.
Media
Agustus 2022 - November 2022
Content Writer Intern
Center for Culture and Development - The Netherlands • Magang
During my time as a Content Writer Intern at the Center for Culture and Development - The Netherlands (CCD-NL), I contributed to several publications supporting the organization’s cultural initiatives. I helped raise funds for a water tank that would benefit Wahor Hadomi ikat producers in NTT, and I also worked on increasing CCD-NL’s social media presence. One of my key tasks was interviewing two rising NTT ikat artists, whose work was featured at Indonesian Fashion Week.
Media

Agustus 2022 - Agustus 2023
Deputy Head of Communication and Information
PPI Groningen • Organisasi
As Deputy Head of Communication and Information at PPI Groningen, I led digital outreach efforts for the Indonesian student community in the Netherlands. I managed and expanded PPI Groningen's digital presence across various platforms, reaching audiences in the Netherlands and neighboring European countries. My role focused on enhancing communication strategies, ensuring effective information sharing within the community, and promoting events that strengthened connections and engagement among members.
Media

Januari 2022 - Maret 2022
Capital Supervision Intern
Otoritas Jasa Keuangan • Magang
During your internship at OJK in the Capital Market Supervision Department, I supported the review and processing of mutual fund products by handling approvals, modifications, and liquidations. I also conducted research on capital market regulations, reviewed investment management documents for compliance, and gained practical experience in Indonesia’s investment regulatory framework through collaboration with my team.
Media
September 2021 - Agustus 2022
Associate of Communication Research & Creative Arts
UI Women in Business • Organisasi
During my time as an Associate of Communication Research & Creative Arts at UI Women in Business (UIWIB), I developed and implemented social media strategies that significantly increased engagement and followers. I also launched a merchandise program that supported charitable initiatives for underprivileged women. This role allowed me to collaborate closely with my team to build brand awareness and create content that resonated with a diverse audience.