Curriculum Vitae

Muhammad Luthfi

Muhammad Luthfi

Kota Bekasi
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I am currently in the 6th semester at Universitas Negeri Surabaya and reside in Bekasi. I am a highly creative and curious individual who enjoys exploring new ideas and innovative solutions. Skilled in problem-solving, teamwork, and communication, I have expertise in user interface design, Figma, HTML/CSS, and user-centered design principles. With experience in digital marketing, UI design, and mobile application development, I am passionate about enhancing user experiences and driving innovation through effective and imaginative design solutions. I am eager to learn new technologies and continuously expand my skills to contribute meaningfully to organizational growth.

Sedang berjalan
Universitas Negeri Surabaya

S1 Bisnis Digital IPK 3.81

Februari 2025 - Mei 2025
IT Audit Group Internship
Verified intern of Logo Magenta

PT Bank Mandiri (Persero) Tbk Magang


September 2024 - Desember 2024
Android Development Cohort

Bangkit Academy led by Google, Tokopedia, Gojek, & Traveloka Magang

Graduated with Distinction from Bangkit Academy, a certified program under the Merdeka Belajar Kampus Merdeka (MSIB) initiative.
Focused on mastering mobile development through beginner, intermediate, and advanced courses, and completed hands-on projects to enhance Android development skills.


Media
Lihat Media

September 2023 - Oktober 2023
Public Relations and Sponsorship Staff for Welcome Party & Bazaar Event

Himpunan Mahasiswa Prodi Bisnis Digital (HMPBD) UNESA Organisasi

Secured sponsorships worth from multiple companies, contributing to the event budget, using email outreach, LinkedIn, and CRM software.

Acted as the main point of contact between external sponsors and internal event teams, ensuring seamless coordination and timely delivery of sponsorship benefits, using Microsoft Teams and Google Workspace.

Promoted the event through public speaking engagements and social media, increasing attendance using Canva for promotional materials, Instagram, and Facebook Ads.

Developed detailed sponsorship proposals and customized pitches, achieving conversion rate from proposals to sponsorships, using Microsoft Word, Google Docs, and PDF software


Media
Public Relations and Sponsorship Staff for Welcome Party & Bazaar Event

Januari 2023 - Januari 2024
Public Relations and Information Division Staff

Himpunan Mahasiswa Jurusan Manajemen (HMJM) UNESA Organisasi

Managed the official Instagram account of the Management Student Association (@manafenesa), increasing follower engagement
through consistent and engaging content updates using Instagram Insight.

• Designed visually appealing and informative Instagram feeds, enhancing the association's online presence using Adobe Photoshop,
Canva, and Figma.

• Developed and executed digital marketing strategies for university events, leading to increase in event attendance with tools like
Facebook Ads also Instagram Ads.


Media
Lihat Media

September 2022 - Desember 2022
Intern Staff at the Department of Communication & Information

Badan Eksekutif Mahasiswa (BEM) Fakultas Ekonomi & Bisnis (FEB), UNESA Organisasi

Managed and updated the Instagram account @bemfebunesa, increasing follower engagement using Instagram Insights.

Designed visually appealing and informative posts for @bemfebunesa, resulting in increase in post interactions using graphic design tools like Photoshop, Canva, and Figma.

Developed promotional materials and event graphics under tight deadlines, ensuring alignment with organizational branding and collaborating effectively with team members.

Conducted presentations and represented the Department at university events, enhancing visibility and outreach through effective communication strategies.


Media
Lihat Media
Desember 2024
Belajar Pengembangan Aplikasi Android Intermediate

Yayasan Dicoding Indonesia N9ZOYVJMDPG5

Mempelajari pengembangan Android tingkat lanjut mencakup Advanced UI (Custom View, Widget, WebView), Animation (Property Animation, Motion Layout), Localization & Accessibility, Service (Foreground, Bound Service), Media (Audio, Video, Kamera), Geo Location (Google Maps, Tracker, Geofencing), Testing (TDD, Integration, End-to-End), Database (Relasi, Migrasi, Paging), dan Firebase (Authentication, Realtime Database, FCM). Materi dilengkapi teori, praktik, rangkuman, dan kuis untuk memperdalam keterampilan.


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November 2024
Belajar Penerapan Machine Learning untuk Android

Yayasan Dicoding Indonesia 98XW50QLWPM3

Materi mencakup dasar-dasar ML di Android, seperti jenis ML, data, framework, dan implementasinya. Dilengkapi pengenalan ML Kit, TensorFlow Lite, dan MediaPipe untuk text recognition, image classification, dan analisis suara. Firebase ML membantu mengelola model custom, sedangkan Generative AI mencakup latihan Smart Reply dan BERT Q&A. Semua dibarengi kuis dan rangkuman.


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Oktober 2024
Belajar Fundamental Aplikasi Android

Yayasan Dicoding Indonesia 1OP844GY2ZQK

Belajar mulai dari dasar pengembangan (Activity, Intent, ViewGroup) hingga navigation dan fragment untuk membuat aplikasi dinamis. Mempelajari juga background thread, networking dengan Retrofit, serta data lokal menggunakan SharedPreferences, Room, dan SQLite.
Materi mencakup Android Architecture (ViewModel, LiveData) dengan Jetpack, background task (AlarmManager, WorkManager), dan testing (JUnit, Espresso). Diakhiri dengan studi kasus implementasi Navigation dan API.


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Oktober 2024
Belajar Membuat Aplikasi Android untuk Pemula

Yayasan Dicoding Indonesia EYX4J2G26ZDL

Pembuatan aplikasi Android dimulai dengan mengenal Android Studio, membuat proyek, dan menjalankan aplikasi. Di sini akan belajar tentang Activity (layar aplikasi), Intent (berpindah layar dan mengirim data), View dan ViewGroup (tampilan dan tata letak), serta Style dan Theme (desain aplikasi). Selain itu, ada latihan menggunakan RecyclerView untuk daftar data, View Binding, debugging, dan library seperti Glide untuk gambar.


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Lihat Media

September 2024
Belajar Dasar AI

Yayasan Dicoding Indonesia MRZMYY2K0ZYQ

Memahami dasar AI, termasuk taksonomi AI, workflow, dan penerapannya di dunia nyata. Mempelajari pentingnya data untuk AI dan infrastrukturnya. Mengenali machine learning (jenis, workflow, dan batasannya) serta eksplorasi deep learning melalui neural network dan latihan membuat model. Semua materi dilengkapi kuis dan rangkuman untuk memperdalam pemahaman.


Media
Lihat Media
September 2023
The 11 Gajah Mada Internasional Conference on Economi Business

Universitas Gajah Mada 9420/UNI/FEB/SETP/TR/2023

Delivered engaging presentations on economic and business topics, coordinated with organizers, and used data analysis tools like Excel. Researched content, developed visual aids, and collaborated with experts for accuracy. Fostered connections and facilitated networking sessions, managing post-conference relationships via social media.


Media
The 11 Gajah Mada Internasional Conference on Economi Business
Hard Skills:
Market analysis
Digital marketing tools (Google Ads, Facebook Ads)
Pengembangan Bisnis
Strategi Bisnis
Strategi Konten
Desain Grafis
Pengembangan Aplikasi Mobile
Penyuntingan video (Final Cut Pro, Adobe Premiere)

Soft Skills:
Adaptabilitas
Adaptif
Problem-solving
Analitis
Decision-making
Communication
Effective communication/meetings
Organizational Transformation
Mendengarkan aktif
Kepemimpinan
Kolaborasi
Kreativitas
Komunikasi visual
Penyelesaian masalah