Curriculum Vitae

Falza Azzahra Aldiandra
Maret 2024
Universitas Indonesia
S1 • Sastra Arab • IPK 3.78
Januari 2024 - Maret 2024
Social Media Specialist
PT Inspirasi Masuk Kampus • Magang
- Managed to became a social media admin on 5 accounts in Instagram (utbkplus, umugm.masukkampus, menemanimu_id, utbk_sbmptn, siaputbk.id),1 account in TikTok (oksigenedu), and 1 account in Twitter (utbkplus).
- Made captions and produce more than 50 contents on Instagram, 28 contents on Twitter, and 13 contents on TikTok.
- Has managed increase 24.120 followers for 5 accounts on Instagram.
- Highest Impression on Instagram Feeds : 94.996, Highest Account Reached on Instagram Feeds : 82.069, Highest Account Reached on Instagram Reels : 53.119, Highest Responses on Instagram Stories : 174, Highest Viewers on TikTok : 280.000, Highest Impressions on Twitter : 1.805. And has successfully to replied 95 Comments and 310 Direct Messages on Instagram.
- Hosted Instagram Stories once a week (Types of Instagram Stories: Q&A with question box feature, Fun Quiz with quiz feature, and This or That with poll feature).
Juli 2023 - Desember 2023
Digital Market Management
PT Telkom Indonesia Tbk – LEAP Telkom Digital • Magang
- Managed social media accounts, such as Instagram, TikTok, and Twitter. Also created content plans, helped with the ideation, creation, management, and development of outreach strategies.
- Collaborated with marketing team of LEAP's 7 featured digital products and communications to align content with broader marketing initiatives.
- Edited videos and produced high-quality, brand-aligned content of 45 on Instagram Reels, 107 on TikTok, 155 threads on Twitter leading to increased shares, likes, and user interactions.
- Developed and implemented content strategies resulting in a 66.241 Accounts Reached, 3.187 Accounts Engaged, and 2% growth in Follower base on Instagram in last 90 days. 110.3% Video Views, 105.7% Profile Views, 86.2% Likes, 102% Comments, and 24.19% Followers growth base on TikTok in last 60 days. 37.271 Tweet Impressions on Twitter in last 160 days.
- Highest Account Reached on Instagram Reels : 26.404, Highest Plays on Instagram Reels : 31.374, Highest Viewers on TikTok : 4.787, Highest Impressions on Twitter : 11.000.
Juli 2023 - Desember 2023
General

PT Telekomunikasi Indonesia (Persero) Tbk • Magang
Februari 2023 - Juni 2023
Host and Talent
Kompas Gramedia – KG Media • Magang
- There is a Merdeka Belajar – Kampus Merdeka (MBKM) program that can convert 20 credits.
- Become the main talent for all content produced and support the work of Producers in amplifying the video content created. Achieved the Highest Views on Instagram Reels : 24.200, Highest Account Reached on Instagram Reels : 3.230, Highest Views on YouTube Shorts : 1.333, and Highest Viewers on TikTok : 469.
- Create an amplification strategy for video content created through all Kompasiana's social media assets to encourage audience outreach. Successfully reached 600 followers on Instagram kompasianacom.
- Hosted the “Cerita Pemilih” program that interviewed several experts in their fields, which aims to encourage Kompasianer to participate in expressing their opinions on the Pemilu 2024.
- Promotion of content through social media, such as social media content agenda, creation of promotional materials, broadcast of promotional content, and user engagement.
Agustus 2022 - Desember 2022
Promotional Event Officer
Lembaga Bahasa Internasional FIB UI • Magang
There is a Merdeka Belajar – Kampus Merdeka (MBKM) program that can convert 6 credits.
- Exploring the concept of creative ideas for promotional events on social media such as virtual open houses, Instagram Live, Instagram Stories, and another promotional events.
- Collaborated with FIB UI Open House event (Cakrawala Budaya), which was attended by 150 high school students.
- Collaborated with UI International Office to create a promotional event via Live Instagram, entitled Study Abroad Preparation Tips and Tricks: Setting Up the Stepping Stones to a Smooth Sailing Study, and brought in 480 views.
- Managed to become Chief Executive in the Be Bold to Study Abroad 2022: IISMA 2023 Top Tips and Hacks event. Collaborated with 8 Media Partnerships, 17 University of Indonesia Student Organizations, 29 Instagram Personal Accounts, and succeeded to bringing in 640 applicants. During the event, brought in 154 participants on Zoom Meeting and 300 views on YouTube.
Februari 2022 - Sekarang
Kepala Biro Hubungan Masyarakat
BEM FIB UI • Organisasi
November 2021 - Sekarang
Podcaster
Podcast Campus Digital Creative • Organisasi
November 2021 - Sekarang
Event Organizer
Radio Telekomunikasi Cipta (RTC) UI FM • Organisasi
Februari 2021 - Sekarang
Staf Hubungan Masyarakat dan Multimedia
Ikatan Keluarga Asia Barat (IKABA) • Organisasi