Curriculum Vitae
Diana Nur Azizah
Mahasiswa semester 7 Pemasaran Digital Universitas Padjadjaran, berpengalaman mengembangkan strategi pemasaran inovatif dan campaign digital. Bergabung serta berkontribusi dengan keluarga BUMN adalah kesempatan terbaik untuk memaksimalkan potensi.
Sedang berjalan
Universitas Padjadjaran
D4 • Digital Marketing • IPK 3.79
Oktober 2024 - Maret 2025
Marketing - Bandung
PT Telekomunikasi Indonesia (Persero) Tbk • Magang
Februari 2024 - Juni 2024
MSIB Performance Marketing
PT Dibimbing Digital Indonesia • Magang
Searched for ad references in various formats, including image, video, motion, and carousel, collecting 100+ reference ads.
Analyzed 4 competitors based on content topics, content, ad placement, and insights result successfully created 30 brief ads.
Collaborated with content creators by becoming a content talent and photo stock cover reel on dibimbing.id Instagram social media, with the result of 235K viewers increasing 68.8%.
Collecting data every month for 8 months from October to May, including SQL data, MQL, special qualifications, and data from 11 products, managed to pull 35+ data pulls
Desember 2023 - September 2024
Director of Brand Marketing
Novo Club by Paragon • Organisasi
Lead hands-on marketing strategy by conducting research and producing 3 campaigns and 7 marketing contents, with the highest number of viewers reaching 109K and the campaign successfully delivered to 95.2% of followers.
Collaborated with the social media team to develop the organization's brand strategy, successfully attracting 150,000+ registrants.
Managed a team to develop brand through strategic collaboration with 50+ partners
Agustus 2023 - November 2023
Social Media Marketing
Padjadjaran Career Expo • Organisasi
Designed and executed a successful content strategy, increasing engagement of 4,000+ viewers on Instagram and 1000+ on TikTok.
Organized a weekly posting schedule that resulted in 15+ quality content and effective copywriting.
Contributed to social media campaigns, including capitalizing on trends to increase engagement (5 content as talents).
Juni 2022 - November 2022
Public Relations
Mark-Comp x Grab • Organisasi
Delivered information about the marketing competition on social media to 120+ people, attracting 80+ team registrations.
Negotiated with media partners and successfully secured 2 media partners for the competition and 1 media partner for the webinar.
Collaborated with sponsorship division in submitting proposals to 30+ companies, successfully established partnership with Grab asthe main sponsor
Juni 2022 - Agustus 2022
BEM KEMA FEB UNPAD
Creative Event Pplus • Organisasi
Designed a creative tagline and proposed a total of 8 options. One of the taglines, "together, we grow for a better tomorrow," was chosen by OCP and VP and managed to create a tagline that stuck in the minds of all participants.
Created an interest copywriting post about Twibbon participants and a caption post that was distributed to 900+ participants.
Januari 2022 - Desember 2022
Secretary 2
Himpunan Mahasiswa Pemasaran Digital • Organisasi
Initiated the creation of a secretary database using Google Drive to collect important data such as proposals, reports, and letters during the 12-month tenure that increased effectiveness by 80%.
Engaged in effective communication with 8 department heads to oversee database management of 16 work programs and approval processes, which involved handling 60+ letters.
Created and summarized 30+ meeting notes for Kahim Wakahim as reference material in decision-making.