Curriculum Vitae
Christelline Prilia Wijaya
Portfolio
Christelline is a third-year student of Management at the Faculty of Economics and Business, Universitas Brawijaya. She has a keen interest in marketing, particularly in content creation, digital marketing, and partnership. Using her communication skills, creative strategy, and strong adaptability, she aims to continuously develop and contribute to the field of marketing.
Sedang berjalan
Universitas Brawijaya
S1 • Manajemen Pemasaran • IPK 3.79
Agustus 2025 - Januari 2026
DCI - Marketing - EBIS (PR08)
PT Telekomunikasi Indonesia (Persero) Tbk • Magang
Februari 2024 - Februari 2024
Volunteer Semangat Mudah Indonesia Youth Exchange Chapter Singapore, Malaysia
Semangat Muda Indonesia • Project Base
• Selected as 1 of 2 individuals to receive full funding for the volunteer program, out of approximately 600 applicants.
• Led and directed a team of 10 members to deliver quality education with effective methods to primary school children in Malaysia, positively impacting their learning experience.
Januari 2024 - Januari 2024
Health & Beauty Content & Promotion Strategist Intern
PT Global Digital Niaga Tbk. (Blibli) • Magang
• Managed and executed 26 weekly and monthly campaigns, including Rabu Cantik, New Brands, Christmas, Gentlemen's, and Health & Beauty Fair, while assisting in the creation, management, and development of content for 3 thematic and 2 special request campaigns.
• Created and coordinated with the partnership team to execute 20 collaborative campaigns with brands such as Grab, OVO, Viu, Telkomsel, Indosat, Smartfren, XL Prio, MyPertamina, and others.
Media
Maret 2023 - Desember 2023
Staff of Creative Economy Department
BEM FEB UB • Organisasi
• Contributed to the creation and development of Kreya (brand), significantly enhancing the Economy Creative Department's initiatives and achieving a profit 199.5% above the target.
• Planned content, created content and caption to market Kreya’s products that successfully earned a revenue of more than 10 million per month.
• Successfully created and posted 157 Instagram posts, achieving over 1,850 likes and a total engagement rate posts of 8.62% for video reels.
• Contributed to the creation and promotion of the first Faculty Jacket for the FEB UB and successfully sold 135 units of the jacket.