Curriculum Vitae
charmelia putri
Portfolio
Last year student interested in social life and its continuous development. Interested and experience in research, program planning, evaluation, data analysis, social mapping, marketing, strategic partnership, negotiation, teamwork, problem solving, and many things related. I am an enthusiastic individual, detail-oriented, critical thinking and exceptional adaptability to diverse roles.
Sedang berjalan
Universitas Indonesia
S1 • Sosiologi • IPK 3.59
Februari 2025 - Juli 2025
DCI-DBT0213 Researcher
PT Telekomunikasi Indonesia (Persero) Tbk • Magang
Januari 2024 - Juli 2024
Account Representative Khusus/ Marketing
BPJS Ketenagakerjaan • Magang
- Carried out marketing strategies
- Conducted field research to understand the needs, preferences, and behavior of prospective BPJS participants.
- Successfully achieved >100 BPJS Employment membership among informal workers
- Conducted socialization of the BPJS employment program to >10 companies & sub-districts
- Carried out good customer management
Processed and managed data through excel
Media
Agustus 2023 - Desember 2023
Researcher (Qualitative)
Project Qualitative Research • Project Base
- Conducted an in-depth examination by reviewing 30+ scientific journals.
- Collected and analyzed data from 9 informants using a purposive sampling technique.
- Operated Nvivo software to code the interview results, increasing the depth of analysis.
- Produced a comprehensive matrix of coded data, providing structured insights into the dynamics of teenagers' interactions with Instagram in the Omah Jiwa community.
- Concluded that Instagram is a prominent social media platform among adolescents, which has a real influence on their mental health.
Maret 2023 - Juni 2023
Content Planner
Kado Kopi • Magang
- Conducted research on trends, competitor analysis, and audience insights to identify content opportunities and optimize content performance.
- Developed and executed content strategies for Instagram platforms, ensuring alignment with brand guidelines and target audience preferences.
- Planned and created engaging and visually appealing content, including images, videos, and captions, that resonates with the
Instagram community and promotes brand awareness.
- Published 60+ content ideas based on research.
Media
Januari 2023 - Juni 2023
Researcher & Evaluator
Program Planning & Evaluator (CSR project) • Project Base
- Conducted an evaluation FISIP Juara 2022 program using Importance Performance Analysis (IPA) technique.
- Implemented the dimensions of Reability, assurance, empathy and responsiveness.
- Compile surveys and create concept operational tables with the team.
Seeing the effectiveness of the 2022 FISIP Juara work program based on survey results using Importance Performance Analysis (IPA) technique
Juni 2022 - Desember 2022
Head of Publication
Indonesia Financial Summit on BEM UI 2022 • Organisasi
- Conducted internal consultations to carry out the monitoring and evaluation process
- Conducted research to support web development with a UX Research approach
- Planned and contribute to creating visually appealing content for social media platforms, website and event materials. - Raised 500+ awareness on Instagram, linkedin and tiktok about the event.
- Gained Instagram engagement of 22,000+ visitors to @ifs.ui Instagram profile
April 2022 - Juli 2022
Social Media Specialist
Ciao Scarf • Magang
- Conducted market research and competitor analysis to identify trends and opportunities for growth.
- Planned and scheduled engaging social media content across various platforms, considering the target audience and brand objectives.
- Monitor social media trends and implement strategies to enhance online visibility and audience reach.
Februari 2022 - Juni 2023
Researcher (Quantitative)
Project Quantitative Research • Project Base
- Conducted an extensive literature review to establish the research framework, focusing on the impact of religiosity and media literacy on the social well-being of FIB UI students (Class 2020-2022).
- Collected and analyzed data with the team from 3787 samples and 119 informants with a margin of error of 5%.
- Operated Surveymonkey for the meticulous compilation of questionnaires and facilitation of interviews.
- Leveraged SPSS for the systematic processing of questionnaire data, enhancing the precision of the study.
- Unearthed compelling results indicating a positive correlation between religiosity, media literacy, and the social well-being of FIB UI students (Class 2020-2022).