Curriculum Vitae
BETA LIE
Media Social
A graduate of Tanjungpura University with a Bachelor's degree in Financial Management, experienced in marketing communication and business development. Skilled in market research, financial analysis, and strategic planning. Passionate about developing effective marketing strategies and acquiring new customers through data-driven decision-making and persuasive communication. A fast learner with strong self management and adaptability.
Januari 2025
Universitas Tanjungpura
S1 • Manajemen Keuangan • IPK 3.79
April 2025 - Juni 2025
Business Support Internship Batch 4
PT Bank Tabungan Negara (Persero) Tbk • Magang
Februari 2024 - Juni 2024
Regional Business Development Specialist
PT Bank Rakyat Indonesia (Persero) Tbk • Magang
• Analyzed financial data to segment accounts and optimize business opportunities.
• Executed targeted marketing strategies, acquiring 30+ new clients.
• Conducted market research and identified key business expansion areas in Pontianak.
• Assisted with corporate account management and operational support tasks
Media
Oktober 2023 - Desember 2023
Marketing and Communication Intern
PT. Bumiraya Ritel Indonesia • Magang
• Designed marketing materials to enhance brand visibility for Gaia Bumiraya City Mall tenants.
• Managed and executed several mall events.
• Provided customer support for membership programs and loyalty point redemptions.
• Organized and archived essential transaction records for operational efficiency.